AITO: The Association of Independent Tour Operators

Why you’re better off booking with an AITO member

  • AITO checks that our specialist members are professional, so that you don't have to
  • All holidays sold by AITO members have financial protection, so that you can travel with full confidence
  • AITO members promote an ethical and sustainable approach to travel, to help maintain the destinations they travel to
  • All AITO members sign up to our Quality Charter, ensuring that they practice these high standards

Featured Holidays

A Gastronomic Gulet Cruise
Join this Gastronomic Gulet Cruise in Turkey!

Explore Turkey's turquoise coast & discover its fantastic cuisine

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Walking & Cruising Western Lycia
An expert-led cultural tour along the Lycian Way

A walking tour in Turkey with AITO's Tour Operator of the Year

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Exploring Macedonia
Discover the wonders of ancient Macedonia in Greece

Join this expert-led archaeological & cultural tour of Macedonia

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Walking and Cruising Dalmatia
An expert-led cultural tour by gulet along the Croatian coas

A walking tour in Croatia with AITO's Tour Operator of the Year

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Exploring Crete
Exploring Crete

A spectacular expert-led tour of the legendary island of Crete

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Nau Salgados Palace  5*
Luxury golf on The Algarve

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Exploring Wessex
Expert-led archaeological & cultural tour in England

Archaeological tour of England. Discover Stonehenge and much more

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Special Offers

Senegambia Hotel
Winter Sun - popular hotel situated in the resort of Kololi

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Kombo Beach Hotel
Winter Sun 7 nights from £749

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Ngala Lodge
One of The Gambia's finest hotels - the last word in luxury

Once you've stayed at Ngala, you wont settle for anything else

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Late Availability Offers
Exploring Sicily
Exploring Sicily

A spectacular expert-led tour of the legendary island of Sicily

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From Šibenik to Zadar
Expert-led gulet cruise in Croatia

Join this tour with award-winning Peter Sommer Travels

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Easter in Athens
Discover the wonders of Athens this Easter

Explore the archaeological & cultural wonders of Athens at Easter

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From Dubrovnik to Split
An expert-led cultural gulet holiday in Croatia

Discover the Dalmatian coast on this gulet cruise in Croatia

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Cruising to Ephesus
Gulet Cruising to Ephesus - Almost Full

An expert-led archaeological and historical adventure in Turkey

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Holiday Reviews

Tailor-made Holidays in Japan by jmags, 4 Feb 2023
Traveller rating:

An excellent trip to Japan (Tokyo, Kyoto, & Osaka) in Jan 2023. Wonderful planning and organization by my trip adviser Amy---... read more

Lunana Snowman by Richard , 2 Feb 2023
Traveller rating:

I embarked on the Lunana Snowman trek with the Mountain Company in October 2022. I had already been converted to trekking ... read more

Bushbaby Travel by CarstenS, 1 Feb 2023
Traveller rating:

We had used Bushbaby Travel 13 years ago for our honeymoon in South Africa. With our plans to go on safari again, this ... read more

Tips for your first trip to Vietnam

Are you thinking of going to Vietnam? If so, here are a few top tips, and FAQ's, answered. How do I get a ...

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FCO Travel Advice to Sri Lanka Updated

The FCO have updated their travel advice to Sri Lanka.

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Have you considered a Naked Vacation?

The 'Nakation' has hit headlines, with many jumping at the chance to judge. Donna of Chalfont Holidays, specia...

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The Vistula District

The Vistula river has beaches, boulevards, and an active nightlife surrounding it.

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Free your mind

Inntravel’s Steve Jack explains how a walking holiday can be good for body, mind, and soul.

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Accessible India: Where there’s magic around every corner and nothing is too much trouble

Lynne Kirby of Enable Holidays shares her experiences of exploring the Golden Triangle of India.

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