AITO - The Specialist Travel Association

About AITO

AITO has over 40 years’ experience in upholding travel industry standards at the highest level. Its members are unique, specialist UK travel companies, who provide an unrivalled range of holidays to every corner of the world. Click here to read more about AITO.

AITO reviews

AITO monitors the quality of our members and their holidays. This website features over 12,000 impartial reviews from verified customers of AITO companies.
Click here so you can judge for yourself.

Why you’re better off booking with an AITO member

AITO checks that our specialist members are professional, so that you don't have to
All holidays sold by AITO members have full financial protection, so that you can travel with full confidence
AITO members promote an ethical and sustainable approach to travel, to help maintain the destinations they travel to
All AITO members sign up to our Quality Charter, ensuring that they practice these high standards

AITO is the best place to find authentic and original holidays from quality specialist travel companies
To view the full AITO Guide to Specialist Travel 2022, please click here to find your perfect holiday experience
Please click here to find your local AITO Specialist Travel Agent

About AITO

AITO reviews

AITO monitors the quality of our members and their holidays. This website features over 12,000 impartial reviews from verified customers of AITO companies.
Click here so you can judge for yourself.

Featured Holidays

Exploring Crete

A spectacular expert-led tour of the legendary island of Crete

Why you’re better off booking with an AITO member

Featured Holidays

Exploring Crete

A beautifully designed hotel on the Island of Sal

An expert-led cultural tour by gulet along the Croatian coas

An expert-led cultural tour along the Lycian Way

Arguably the most striking beachfront hotel in The Gambia, C

Discover the wonders of ancient Macedonia in Greece

Corsica! Trek the WHOLE GR20 with KE Adventure

An immaculately kept, family-run hotel -customer favourite

NEW walking holiday in the Brecon Beacons with Inntravel.

All inclusive 4 Grade wintersun

Join this Gastronomic Gulet Cruise in Turkey!

Barefoot Luxury - River Lodges in Gambia

Madeira Walking Week with KE Adventure Travel

A Gastronomic tour of Sicily. Discover its fabulous cuisine.

NEW walking holiday - the Lake District with Inntravel.

Special Offers

Choquequirao to Machu Picchu - Trek - Peru

One of The Gambia's finest hotels - the last word in luxury

Family villa with private pool 7 Aug 7 nights £999pp

Winter Sun 7 nights from £699

August Getaway £699pp saving £216pp 7 night

Greeland Villages and Icefjords - KE Adventure Travel

One of our finest Corsica villas - luxury in la Balagne

£799 An adults-only retreat, collection of lovely apartments

Bunkered Live Special Offer

Follow in the footsteps of Lawrence of Arabia to Petra

Gulet Cruising to Ephesus - Almost Full

The Patagpnoa Paine Circuit with KE Adventure Travel

Expert-led archaeological & cultural tour of the Peloponnese

Winter Golf Tenerife December

Gulet cruise in Croatia with AITO Tour Operator of the Year

An expert-led cultural gulet holiday in Croatia

Expert-led gulet cruise in Croatia

Discover the Dodecanese islands aboard an elegant gulet

Lastminute Summer special offer

Holiday Reviews

Tips for your first trip to Vietnam

FCO Travel Advice to Sri Lanka Updated

Have you considered a Naked Vacation?

The Vistula District

Free your mind

Accessible India: Where there’s magic around every corner and nothing is too much trouble