Protecting Ecuadorian Cloudforest with the World Land Trust and EcoMinga
At Naturetrek, we have been reducing the carbon impact of our clients’ flights by making donations to the World Land Trust out of our own profits since 2007. We donate £15 for every long-haul flight and £5 for every short-haul flight booked by our customers. In 2019 we asked our clients to match our donation when booking their Naturetrek holiday, and made a greater effort to promote what we are doing. We were delighted that our clients donated £11,850, bringing our total donations in 2019 to more than £53,000.
Working together with the World Land Trust’s Ecuadorian partner, Fundacion EcoMinga, these funds will now be used to purchase and protect an additional 240 acres of critically endangered cloudforest in the Ecuadorian Andes. Ecuador is a country close to our hearts, where we’ve been operating tours since 1988, and our ‘Naturetrek reserve’ is protecting rare and endemic wildlife, preventing deforestation and locking up carbon that would otherwise be released into the atmosphere. We were delighted when a new species of frog was discovered in our reserve in the summer and officially named Noblella naturetrekii.
As a business, this pledge has inspired us to do even more in terms of sustainable tourism. Colleagues are proud to work for a company that is leading the way in addressing the carbon impact of flying. Our clients were very receptive to hearing more about our reserve, and as the year went on we saw more choose to match our donation. Many are questioning their carbon footprint and have felt encouraged to keep travelling with us, knowing that they are booking with a responsible tour operator.
The biggest impact of our pledge is, however, in Ecuador itself: “The biodiversity value of this land is even more important than the carbon offset. We are protecting unique endangered species here, and creating a critical link between two national parks (Sangay and Llanganates). This corridor was awarded the WWF "Gift to the Earth" eighteen years ago, and Naturetrek is now part of that.” – Lou Jost, Fundacion EcoMinga.
For more information please contact Kerrie Porteous, Operations Manager